Privacy Policy

1. Who We Are

SV Dev Ltd (“SV.WebStyle”, “we”, “our”, or “us”) is a digital growth agency registered in England and Wales (Company No. 00000000), with its registered office at London, United Kingdom.

We are the data controller in respect of personal data collected through this website (svwebstyle.com) and any related contact or inquiry forms.

If you have any questions about how we handle your personal data, please contact our data controller at: info@svwebstyle.com.

2. Information We Collect

We may collect and process the following categories of personal data:

2.1 Information you provide directly

• Contact details — full name, phone number, email address — when you fill in our contact or enquiry form.
• Project information — business name, website URL, project brief, or budget range — when you submit a consultation request.
• Communications — emails, messages, and other correspondence you send us.

2.2 Information collected automatically

• Usage data — pages visited, time spent on pages, referring URL, browser type, device type, and operating system.
• IP address — used to determine your approximate geographic region.
• Cookies and similar technologies — see Section 7 for details.

We do not collect special category data (e.g. health, ethnicity, religion) and do not request payment card information through this website.

3. How We Use Your Information

We use the personal data we collect for the following purposes:

We will never sell, rent, or trade your personal data to third parties for their own marketing purposes.

4. Legal Basis for Processing

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, we rely on the following lawful bases:

• Consent (Art. 6(1)(a)) — when you tick the consent checkbox on our contact form, or explicitly opt in to marketing communications.
• Legitimate interests (Art. 6(1)(f)) — to respond to enquiries, maintain business records, and improve our website, where our interests are not overridden by your rights.
• Contract (Art. 6(1)(b)) — where processing is necessary to perform or enter into a contract with you for our services.
• Legal obligation (Art. 6(1)(c)) — where we are required by law to retain or disclose certain information.

Where we rely on consent, you have the right to withdraw it at any time by contacting us at info@svwebstyle.com. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.

5. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law:

• Enquiry and contact data — up to 2 years from last contact, unless a business relationship continues.
• Client project data — up to 7 years from project completion for accounting and legal purposes.
• Marketing opt-in records — until you withdraw consent or request erasure.
• Website analytics data — aggregated data may be retained indefinitely; IP addresses are anonymised within 26 months.

After the applicable retention period, data is securely deleted or anonymised.

6. Sharing Your Information

We do not sell your personal data. We may share it with the following categories of recipients where necessary:

• Service providers and processors — third-party tools we use to operate our business (e.g. email platforms, CRM software, cloud hosting providers). These parties process data on our behalf under strict data processing agreements.
• Analytics providers — such as Google Analytics, to help us understand how visitors use our website (data is collected in aggregated or pseudonymised form).
• Professional advisers — lawyers, accountants, and auditors, under duties of confidentiality.
• Law enforcement or regulators — where we are legally obliged to disclose information.

We require all third parties to respect the security of your data and comply with applicable data protection law.

7. Cookies & Tracking

Our website uses cookies — small text files stored on your device — to provide functionality and analyse usage.

Types of cookies we use

• Essential cookies — required for the website to function (e.g. session state). These cannot be disabled.
• Analytics cookies — help us understand traffic and behaviour (e.g. Google Analytics). These are only set with your consent.
• Preference cookies — remember your settings and choices across visits.

You can manage or disable cookies through your browser settings. Note that disabling cookies may affect the functionality of parts of the website. For more information on managing cookies, visit allaboutcookies.org.

8. International Transfers

Some of our third-party service providers may process data outside the United Kingdom. Where this occurs, we ensure appropriate safeguards are in place, such as:

• UK adequacy regulations (transfers to countries deemed to have adequate protection).
• Standard contractual clauses (SCCs) approved by the UK Information Commissioner’s Office (ICO).
• The provider’s certification under an approved framework.

You may request a copy of the relevant safeguards by contacting us.

9. Your Rights

Under UK GDPR you have the following rights in relation to your personal data:

• Right of access — to obtain a copy of the personal data we hold about you.
• Right to rectification — to have inaccurate or incomplete data corrected.
• Right to erasure — to request deletion of your data where there is no compelling reason to continue processing it.
• Right to restrict processing — to ask us to limit how we use your data in certain circumstances.
• Right to data portability — to receive your data in a structured, commonly used, machine-readable format.
• Right to object — to processing based on legitimate interests or for direct marketing purposes.
• Rights related to automated decision-making — we do not carry out solely automated decision-making that produces legal or similarly significant effects.

To exercise any of these rights, please email hello@svdev.co.uk. We will respond within 30 days. We may need to verify your identity before processing the request.

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO): Website: ico.org.uk — Helpline: 0303 123 1113.

10. Children's Privacy

Our website and services are directed at businesses and individuals aged 18 and over. We do not knowingly collect personal data from anyone under the age of 18. If you believe we have inadvertently collected information from a minor, please contact us immediately so we can delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The “Last updated” date at the top of this page indicates when the policy was last revised.

Where changes are material, we will notify you by email (if we hold your address) or by placing a prominent notice on our website. We encourage you to review this policy periodically.

12. Contact Us

For any questions, requests, or concerns about this Privacy Policy or our data practices, please reach us at: